by Caroline Leach | Jun 28, 2023 | Careers, Social Media
Get your Social Media Success Roadmap workbook, newly updated for 2023!
You’ll find 50 questions, actions, and ideas to build and 
boost your career through social media.
The workbook now includes a LinkedIn profile checklist, to make the most of your digital presence and help people find YOU.
It’s a companion piece of my book, What Successful People Do on Social Media: A Short Guide to Boosting Your Career (available on Amazon).
Here’s to your success![Download not found]
by Caroline Leach | Jun 6, 2023 | Careers, Work/Life
With all the news about return-to-office policies, a middle ground of hybrid work seems optimal in many cases.
This gets the best of collaboration and culture building with a few days in the office, balanced with a few days of remote work for better focus, productivity, and work/life integration.
As an example, I’m working in Mammoth Lakes, California this week, a five-hour drive from my home base in Los Angeles.
My dad is visiting from the East Coast to attend meetings in Mammoth. While he’s a pretty active 80-something-year-old, I jumped in as the driver and travel companion.
How is this working out?
🔴 Coaching and consulting client meetings continued on as usual via Teams and Zoom
🔴 New client proposals got created and delivered as usual
🔴 Admissions committee work for the graduate program I teach in continued on
🔴 Event and catering inquiries for my family’s Redondo Beach restaurant Pacific Standard Prime got responses
🔴 Driving from LAX to Mammoth, my dad and I met my son for lunch at UCLA between his classes
🔴 My dad and I spent time together and caught up on each other’s lives
🔴 The change of scenery in the stunning and still-snowy Eastern Sierras brought new perspectives and ideas
Overall, it’s been an integrated and effective way to combine work and life.
Of course, having my own coaching, consulting, and speaking business The Carrelle Company means I can work wherever and whenever I need and want to.
Doing restaurant-related work remotely was a bit trickier, however, and more limited in scope.
There are many ways to do great work from anywhere. There are many ways to combine the best of being in the workplace at times and being remote at times.
What works well for you?
by Caroline Leach | Apr 28, 2023 | Social Media
And they’re off and running! Congrats to the talented students in my final project capstone course.
During the spring semester, they designed and developed websites, apps, and topical content series including podcasts. To promote their work, they created digital marketing campaigns.
Soon they’ll graduate with MS degrees in Digital Social Media from the USC Annenberg School for Communication and Journalism. Can’t wait to see the amazing things they’ll do in their careers and lives.
In a recent class meeting, I shared my 10 career lessons as a Fortune 100 VP turned entrepreneur.
⭐ Just start. You don’t have to map out the whole journey to take the first step.
⭐ Look for hidden opportunities. Do what needs to be done that no one else is doing.
⭐ Meet hiring managers before a job is posted. How? Build and nurture a network over time.
⭐ Always be connecting. Every time you meet someone new, connect on LinkedIn.
⭐ Keep in touch and be of help. Share info and insight, connect people, and encourage them.
⭐ Be patient. Success takes time. Take steps every day and build momentum.
⭐ Think of every project as an audition to do more. Great work leads to more opportunity.
⭐ Know your worth, expect it, and ask for it. Ask for more in every salary negotiation.
⭐ Savor every day. Enjoy your life right now, while you’re on the journey.
⭐ Make the world a better place by how you show up. You can lead from any position.
What’s your career advice?
by Caroline Leach | Mar 31, 2023 | Social Media
Rather than a “pile on” at the end of each day, with everything that went wrong, try these questions instead:
- What went well today?
- What do I want to do better tomorrow?
by Caroline Leach | Feb 28, 2023 | Careers
When people ask about my career background, I tell them I spent 30 years in the corporate world, and I’m now into 30 years of entrepreneurship.
At first, it felt a little strange. Do I want to work another three decades? Can I work another 30 years? And how will technology change my work?
It’s year 5 of my coaching, consulting, and speaking business. It’s year 3 of my husband Kevin’s steakhouse, Pacific Standard Prime. And while it hasn’t been an easy road (pandemic, anyone?), the momentum continues to build. Entrepreneurship increasingly feels like a sustainable path for both of us.
While I’ve been busy pursuing my 60-year career, I had no idea it was a broader trend. Until I read Here Comes the 60-Year Career in The Wall Street Journal this month.
The ancillary lesson here? You could be part of a bigger trend without even knowing it. What are you doing or thinking in your own life that could be part of a societal shift? What trends are you setting?
boost your career through social media.
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